Sep 01.2021

Portable LED Poster - When and How to Choose?

What can you do with a LED poster?

Benefits of LED posters

Suggested resolution and pixel pitch choices of a LED poster

How to mount a LED poster?

How to mount several LED posters together?

How to control and upload contents/images to LED posters?

Conclusion





LED posters are the most popular type of advertising display. They have been used widely by many companies as an effective way to promote their products or services. This article will introduce some basic information about them, including what you can do with them, their benefits, and much more.

 

What can you do with a LED poster?

 

There is no limit on how you use a LED poster. You can put it anywhere that people can see it easily. It does not need any power supply because its light source comes from LEDs. Therefore, if there is enough space around your product/service, you can place one or two LED posters next to each other. If you want to attract attention quickly, you may even hang multiple LED posters at different locations. In addition, they are very easy to carry around since they weigh less than 10 pounds. So, when you go out shopping, you can take along a few LED posters with you. And once you find something interesting, you can just stick it up somewhere where everyone can see it.

 

Benefits of LED posters

 

1) Portable

 

A LED poster weighs only 10 lbs., which makes it easier to move around. Moreover, it has low energy consumption so you don't need to worry about running out of batteries. The size of a single LED poster is also small, making it convenient to store away after being displayed.

 

2) High Resolution

 

Because of the large number of pixels per inch, a LED poster looks sharp and clear. Its brightness level is adjustable according to your needs. For example, if you want to make sure that all passersby notice your message, then you should choose a bright color such as red. On the contrary, if you want to keep your message hidden until someone approaches close enough to read it, then you should select a dark color like black.

 

3) Affordable

 

Compared to traditional billboards, LED posters cost significantly lower. A typical LED poster costs between $100-$200 while a billboard usually costs over $1000. That's why LED posters are becoming increasingly popular among businesses who wish to advertise but cannot afford expensive advertisements.

 

4) Easy Installation & Maintenance

 

Unlike conventional outdoor advertisement methods, installing a LED poster requires little effort. All you need to do is to attach the poster to a wall using adhesive tape. Once installed, you simply turn off the lights inside the room and leave them alone. No electricity is needed!

 

5) Durability

 

Since LED posters are made of plastic material, they are extremely durable. Unlike glass windows, they won't break down under heavy rainstorms. Also, unlike metal frames, they are resistant to rusting. As long as you clean them regularly, they will last forever.

 

6) Environment Friendly

 

As mentioned above, LED posters consume far less energy compared to regular outdoor ads. Since they emit almost zero heat, they are safe for both humans and animals. They are also eco-friendly because they require much less water during the manufacturing process.

 

7) Flexible

 

LED posters have many advantages including portability, affordability, durability, environment friendliness, ease of installation and maintenance, flexibility, etc. However, what sets them apart from others is their ability to change colors in real-time. This means that you can create an interactive experience by changing the background image whenever customers approach your business.

 

8) Customizable

 

If you own a restaurant, you know that most guests come in groups. To maximize profits, restaurants often try to accommodate every group individually. But doing so takes too much manpower and money. With LED posters, however, you can customize messages based on customer preferences. For instance, you could offer discounts to those who arrive early or late. Or you could give special offers to loyal clients.

 

9) Versatile

 

You can use LED posters indoors or outdoors. If you're planning to install one outside, you may consider placing it near trees or bushes where people tend to stop frequently. In addition, since LED posters don't produce any noise, they are perfect for places where loud noises bother visitors.

 

Suggested resolution and pixel pitch choices of a LED poster

 

  1. 1) Resolution: The higher the resolution, the sharper the picture quality. You'll get better results when choosing resolutions greater than 300 dpi.
  2. 2) Pixel Pitch: The smaller the pixel pitch, the more detailed the picture becomes. Choosing a pixel pitch below 0.25mm gives you excellent clarity.

 

Just remember the following tips when choosing the right resolution: 

 

a) Viewing distance

 

You should consider how close your audience sits before deciding which resolution to choose. For example, if you want to place a LED poster at eye level, then you shouldn't go beyond 600dpi. On the other hand, if you plan to hang it at ceiling height, then you might want to increase its resolution up to 1200dpi.

 

b) Image size

 

When designing a poster, keep in mind that bigger images take longer to download. So make sure that your file sizes remain within reasonable limits.

 

c) File format

 

Choose JPEG over PNG files because they compress data well without losing details.

 

d) Color depth

 

Choosing between 8 bits/channel, 16bits/channel and 24bit/channel.

 

e) Readability and visibility

 

Make sure that your text is readable even under bright lights. Also, avoid using large fonts as these will not appear clear unless placed very close to each other.

 

f) Cost-effectiveness

 

It's best to stick to lower resolutions. Higher resolutions cost more but provide no additional benefits.

 

g) Color temperature

 

Color temperatures range from warm to cool. Warm color temperatures work great for indoor applications while cooler ones are ideal for outdoor installations.

 

h) Contrast levels

 

Contrast refers to the difference between light and dark areas. It affects readability and legibility. A good contrast ratio makes text easier to see.

 

i) Backgrounds

 

A white background works best for outdoor displays. Black backgrounds look nice inside stores.

 

How to mount a LED poster?

 

LED posters have their own mounting systems. Some require screws while others need adhesive tape. Here are some examples:

 

1) Screw system

 

This type of mounting uses screws to secure the poster onto a wall surface. This method requires drilling holes into walls. However, it provides an easy way to remove the poster later on.

 

2) Adhesive tape system

 

Adhesive tapes come in different types such as double-sided, single-sided, self-adhering, removable, non-removable, transparent, waterproof, etc. These tapes allow users to easily attach the poster to surfaces like glass windows, metal frames, wood panels, plastic sheets, etc. They also offer flexibility in terms of placement.

 

3) Double-sided tape system

 

Double-sided tapes are similar to regular adhesives except that they feature two sides - sticky side and non-sticky side. Users can use them to adhere to both sides of a poster simultaneously.

 

4) Self-adhering tape system

 

Self-adhering tapes are designed specifically for hanging posters. Unlike traditional adhesives, they don't leave any residue behind after removal.

 

5) Removable tape system

 

Removable tapes are made out of paper or vinyl material. Once applied, they become permanent fixtures. To detach them, just peel off the backing layer.

 

6) Non-removable tape system

 

Non-removable tapes are usually used indoors where there isn't much movement. The only thing you need to worry about when installing one of these is keeping it straight. Otherwise, it won't move around once installed.

 

7) Transparent tape system

 

Transparent tapes are perfect for displaying products through glass doors. You simply apply them directly onto the door frame and let customers view what's inside.

 

How to mount several LED posters together?

 

You may want to hang more than one LED poster at a time. If so, here's how you go about doing it:

 

  1. * Use double-sided tape to affix each poster individually. Then, place all your posters on a flat surface.
  2. * Next, cut a piece of cardboard slightly larger than the size of your entire collection. Place the cardboard over the whole group of posters.
  3. * Finally, cover the backside of the cardboard with clear packing tape.

 

How to control and upload contents/images to LED posters?

 

To control the images displayed on your LED posters, you'll first need to connect them to a computer using USB cables. Afterward, download software from the manufacturer's website. It will help you set up the connection between your PC and the LED posters.

 

Once connected, open the program and select the "Upload" option. Select the folder containing the files you wish to transfer. Click the "Open Folder" button then click OK. Now, drag & drop the file into the window provided.

 

If you have an Android device, you can install apps from Google Play Store. This app allows you to remotely access photos stored on your phone via a Wi-Fi network. For iOS devices, you can use Apple Remote Desktop. With this application, you can manage remote computers and servers.

 

Conclusion

 

In a nutshell, Portable LED Poster is a great way to promote your business cost-effectively. However, if you plan to make money from selling your product, you might consider investing in other types of advertising methods such as billboards, TV ads, radio spots, newspaper advertisements, etc.